Privacy Policy

Effective: 1/1/2022

Last Updated: 7/26/2025

At Memory Pulse, we respect your privacy and are committed to protecting it through our compliance with this Privacy Policy (“Policy”). This Policy describes the types of personal information we collect from users (“you”), how we use it, the choices available to you, and our practices regarding the collection, use, maintenance, protection, and disclosure of that information.

By accessing or using our website, services, or products (collectively, the “Services”), you agree to this Privacy Policy. If you do not agree with the terms herein, you should not use the Services.

1. Scope and Applicability

This Privacy Policy applies to all users of the Services worldwide, regardless of location, and covers all information collected through our website(s), mobile platforms, email lists, advertising partners, AI avatars, web analytics tools, and third-party integrations. It governs both online and offline data collection.

If you are a resident of the United States, the European Economic Area (EEA), the United Kingdom, or any jurisdiction with data protection laws, your use is governed in part by those applicable laws as interpreted by this Policy.

2. Information We Collect

We may collect and store the following categories of personal and behavioral information:

A. Information You Provide Directly

Full Name

Email Address

Telephone/Mobile Number

Billing Address and Shipping Address (if applicable)

Payment method details (processed through secure third-party processors like Stripe or PayPal)

Date of Birth or Age Range (if voluntarily entered)

Purchase history and support inquiries

Responses to surveys, quizzes, testimonials, or feedback forms

B. Automatically Collected Data

Device type, operating system, and browser type

IP address, location data (geo-IP), and time zone

Access times, referral URLs, and exit pages

Pages visited, time spent, heatmaps, scroll depth, and clicks

Cookies and web beacons (see Section 5)

C. Data from Third Parties

Behavioral data from social media platforms, advertising networks, and data brokers

Retargeting profiles through Facebook Pixel, Google Ads, and other ad tools

Conversion events via email providers (e.g., Mailchimp, ConvertKit, Klaviyo)

3. How We Use Your Information

We use the information collected for lawful, legitimate business interests, including but not limited to:

Fulfillment of purchases, refunds, or service requests

Personalization of your on-site experience or future communications

Email marketing and promotional campaigns (with opt-out available)

Retargeting through ad platforms and analytics (see Section 6)

Monitoring website performance and user engagement

Detecting fraud, abuse, or violations of our Terms

Ensuring compliance with applicable laws and regulations

4. Legal Basis for Processing (GDPR Notice)

Where applicable under the General Data Protection Regulation (GDPR), our legal bases for processing your data include:

Consent – where you have provided explicit permission (e.g., newsletter opt-in)

Contractual Obligation – when fulfilling a product purchase or support request

Legal Obligation – where required by law or regulation

Legitimate Interests – in cases of fraud prevention, product improvement, and targeted advertising

5. Cookies, Pixels, and Tracking Technologies

We use cookies, web beacons, tracking pixels, heatmaps, and local storage technologies to enhance your experience and for marketing analytics.

Cookies may be used to:

Save user preferences and session tokens

Track traffic sources and campaign attribution

Identify return visitors and their behavior

Measure ad performance and relevance

You may refuse cookies by adjusting your browser settings, but this may limit certain functionality.

Third-party tracking tools we may use include but are not limited to:

Google Analytics

Facebook Pixel

TikTok Pixel

Hotjar

LinkedIn Insights Tag

Pinterest Tag

A “cookie” is a small file stored on your device that contains information about your device. We may use cookies to provide basic relevant ads, website functionality, authentication (session management), usage analytics (web analytics), and to remember your settings, and generally improve our websites and Services.

We use session and persistent cookies. Session cookies are deleted when you close your browser. Persistent cookies may remain even after you close your browser, but always have an expiration date. Most of the cookies placed on your device through our Services are first-party cookies, since they are placed directly by us. Other parties, such as Google, may also set their own (third-party) cookies through our Services. Please refer to the policies of these third parties to learn more about the way in which they collect and process information about you.

If you would prefer not to accept cookies, you can change the setup of your browser to reject all or some cookies. Note, if you reject certain cookies, you may not be able to use all of our Services’ features. For more information, please visit https://www.aboutcookies.org/.

You may also set your browser to send a Do Not Track (DNT) signal. For more information, please visit https://allaboutdnt.com/. Please note that our Services do not have the capability to respond to “Do Not Track” signals received from web browsers.

6. Advertising and Remarketing

We partner with third-party networks and service providers (e.g., Google Ads, Facebook/Meta, TikTok, Twitter, and others) to serve personalized ads based on your browsing behavior.

These partners may collect non-personally identifiable data through cookies or device identifiers, and serve targeted advertisements on external websites or social platforms.

You can opt-out of most behavioral advertising via:
http://optout.networkadvertising.org
http://www.aboutads.info/choices

7. Sharing and Disclosure of Information

We do not sell your personal information to third parties.

We may share data in the following circumstances:

With third-party service providers who help operate our business (e.g., hosting, payment processing, customer service)

With advertising partners for remarketing purposes (as explained in Sections 5–6)

If required by law, subpoena, or government investigation

To enforce our Terms of Service or protect our rights, safety, or property

In the event of a merger, acquisition, asset sale, or bankruptcy

8. Data Retention and Security

We retain personal data only as long as necessary to fulfill the purposes outlined in this Policy unless a longer retention period is required or permitted by law.

We implement a range of security measures including:

HTTPS encryption

Secure server environments

Third-party PCI-compliant payment processors

Limited employee access to customer data

Routine vulnerability scanning and monitoring

Despite these measures, no online platform is 100% secure. Use is at your own risk.

9. Email Communications and Opt-Out Rights

By submitting your email through any form on our website, you agree to receive occasional marketing, product updates, and educational content. You may opt out at any time by:

Clicking “Unsubscribe” in the email footer

Contacting us at [email protected]

Opting out may affect your access to product updates, member-exclusive benefits, or order-related notices.

10. Your Rights and Choices

Depending on your jurisdiction, you may have the following rights:

The right to access or request a copy of your data

The right to request correction or deletion

The right to object to data processing for marketing purposes

The right to withdraw consent

The right to data portability (EU/UK residents)

California Residents: To request that we not sell or share your personal information as defined under the California Consumer Privacy Act (CCPA), please email us at [email protected] with the subject line “CCPA Request.”

Requests may be submitted via [email protected]. We will respond within 30 days.

11. Children’s Privacy

Our Services are not directed at or intended for individuals under the age of 13. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has submitted data to us, please contact us immediately.

12. International Transfers

Your information may be stored or processed in countries outside of your own, including the United States. By using our Services, you consent to the transfer of your data to servers located in jurisdictions that may not provide the same level of legal protection as your home country.

13. Changes to This Policy

We may revise this Privacy Policy at any time, without prior notice. Updates will be posted to this page with a revised "Last Updated" date. Continued use of our Services after a policy update constitutes acceptance of the revised terms.

14. Contacting Us

If you have questions, concerns, or data access requests related to this Privacy Policy, you may contact us at:

Email: [email protected]
Mailing Address: [Insert Legal Business Address or PO Box]
Data Officer: [Optional – insert if required under GDPR]

Contact Support:

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